Fashion is constantly evolving, and each season brings new trends. In 2024, tote bags have become the center of attention for designers and fashion lovers. These sleek and functional accessories are gaining popularity, not only among women, but also among men.

Tote bags have long been considered practical tools for carrying your belongings without worrying about their visual appearance. However, with the latest collections presented by luxury brands such as Loro Piana, Loewe and The Row, these bags have acquired an aesthetic dimension that makes them essential in current fashion looks. Designed to be both stylish and functional, they fit seamlessly into any style, from daytime outfits to glamorous evenings out.
One of the reasons for their success is their ability to adapt to any occasion. Tote bags can be used for going to work, running errands, or even for a trip. They are also very versatile, allowing you to carry everything from keys and cell phones to documents and personal items.

The “IT” bag of 2024 is chic and minimalist. Perfect for storing your personal belongings in style, the Margaux bag from The Row is an ideal option for those who appreciate smart casual style.
The Row - Soft Margaux 17 suede tote bag

Loewe - Puzzle Fold Medium convertible leather handbag

The use of high quality materials such as leather and silk canvas adds a touch of luxury and sophistication to each model. Opt for bags in natural colors, like this revisited classic from Loro Piana in caramel brown leather.
Loro Piana - Leather bale bag
To embody elegant fashion, it is essential to choose accessories that harmoniously complement these bags, such as comfortable shoes, minimalist clothing or delicate jewelry. We advise you to favor classic models in neutral colors, which will perfectly complete your look with a chic touch. Also remember to discover our guide to summer fashion trends 2024 to stay at the forefront of upcoming styles.
